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J. Cole and his Dreamville label needed to ask as many artists as potential to attach and create on the album Revenge of the Dreamers III.

Tabatha Fireman/Getty Photos


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Tabatha Fireman/Getty Photos

J. Cole and his Dreamville label needed to ask as many artists as potential to attach and create on the album Revenge of the Dreamers III.

Tabatha Fireman/Getty Photos

Earlier this yr, J. Cole despatched out a bat sign… kind of. For Dreamville’s third compilation album, Revenge of the Dreamers III, the maestro and platinum-selling-with-no-features wordsmith needed all of the options that Atlanta’s Tree Sound Studios may maintain. So, over the course of 10 days in January, Cole and his group despatched out golden-ticket invites to a few of the most intriguing rappers, singers and producers within the hip-hop world.

The invites, which had been posted on social media by the respective invitees, learn: Your presence and participation is requested for the recording periods of the upcoming compilation album Revenge of The Dreamers III.

Now, ROTD3, the super-compilation that is been talked about all yr, is lastly right here. At 18 tracks of wildly stunning collaborations (lots of them first-time team-ups), the vitality across the launch feels just like the audible equal of Avengers: Endgame — hyped, speculative and extremely anticipated.

Whereas the album was preceded by a couple of singles, the most effective appetizer to this lyrical feast was Dreamville Presents: REVENGE, a 29-minute documentary launched on July 2; it gave followers a fly-on-the-wall view of those periods.

“After I meet folks — different artists within the sport — I actually do f*** with them and have nice conversations and we click on,” Cole says within the doc to clarify the reasoning behind the huge collaboration. “Typically it turns into, like, a friendship after which typically it is simply, ‘Yo, I am going to see you after I see you.’ However it’s at all times vibe. However the outdoors world do not know that ‘trigger I am so, like, secluded in a way.”

Rappers at each stage within the sport are seen choppin’ it up on studio couches and taking turns making an attempt to outdo one another within the sales space. Cameos within the doc and on the album signify everybody from Wale and T.I. to Saba, Dreezy, Buddy and extra. R&B up-and-comers like H.E.R., Ari Lennox, Ravyn Lenae and Child Rose shared studio periods. Even rappers Cole supposedly had beefs with previously (like Smokepurpp) acquired on a tune. Producers of all statures — !llMind, No I.D., Mike Will Made-It, Wondagurl, Tay Keith — labored magic on the identical boards.

That spirit of wholesome competitors and collaboration lives on with ROTD3.

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